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Industry Spotlight: Sports

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The existence of baseball stadiums is solely to house fans during games. Well, that was true in the late 1800s, when baseball was just beginning, and the stadiums were a few bleachers in the grass. But for the last century, baseball stadiums are businesses in and of themselves. The newest generation of stadiums, such as San Francisco’s AT&T Park (home of the 2010 World Series-winning Giants) also house a number of activities and events throughout the year during the baseball off season.

Among the many activities available at the park are: concerts, trade shows, meetings, convention events, luncheons, and of course various sporting events. The various amenities include entertainment, decorations, and audio visual. That’s a lot of services to offer in one facility, even if it is a stadium.

Interactive scheduling is a necessary component of the management of the stadium. With so many offices and rooms to arrange it would be impossible to run the stadium with any level of efficiency without interactive scheduling to allow for dual-end room modifications. There are an abundance of resources, and scheduling tools must be implemented to manage them. A bird in the hand is worth two in the bush, as the saying goes, and resource management software enables the maximum distribution of resources to ensure the necessary materials will be available, and at the right time.

There are no shortages of ways for a stadium to utilize resource management software. For instance, luxury suite use often varies from person to person. What better way to identify those rooms than with customizable LCD panels that can let staff as well as visitors see relevant, instantly updated information? Interactive scheduling is certainly enhanced when the scheduling can be reflected right outside of a room’s entrance.

Maybe the best way to use resource scheduling tools with a baseball stadium is the most obvious: baseballs. There are a number of batting cage areas for hitting in the various recesses of stadiums, they are usually booked and reserved for individual coaching and practicing. The scheduling of which would be most efficiently accomplished with good resource management software. That way, along with interactive scheduling, the cages can be scheduled without error, and if there’s a need for a specific coaching aid — like miniature bats for hand eye coordination, or a video camera to record a swing for analysis — it can be taken care of in the same interface.

Interactive scheduling is a vital facet for a baseball stadium, even now in the winter, months away from the start of the season. The multitude of events, variety of accommodations, expanse of resources, and scope of operation all make the baseball stadium a wholly unique business that needs a custom solution.

Picture of AT&T Park (by way of McCovey Cove) courtesy of Bryce Edwards


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